Profit MBA – Market Research pt. 1; Search Engines

For most companies, a viral marketing strategy is a dream come true. After all, campaigns that go viral take a lot of the stress of finding and engaging an audience off the shoulders of your marketing team. If the video or social media campaign you publish is naturally infectious, then you don’t have to worry about investing endless time and money into it to make it work.
The only problem?
Viral marketing strategies are inherently unpredictable. There’s no guarantee that your promotional practices will ‘go viral’. Even with a viral marketing company by your side, you need to understand how your audience consumes and shares content to increase your chances of success.
Today, we’re going to give you the ultimate viral marketing definition, along with the tips you need to create successful viral campaigns.